Nars goes to China and starts testing on animals. Fans aren’t having it.

If you use makeup on a regular basis, I have some disappointing news. Nars–which used to tout its cruelty-free policy–is now testing its lipsticks, eyeliners, and mascaras on animals. That’s because the brand started selling in China, where animal testing is required, at least for foreign companies.

Mashable reports on the change, with a link to an Instagram post where Nars attempts to respond to backlash from fans. If you click through, you can see that…well, it isn’t going so well.

We want you to know that we hear you. The global elimination of animal testing needs to happen. We firmly believe that product and ingredient safety can be proven by non-animal methods, but we must comply with the local laws of the markets in which we operate, including in China. We have decided to make NARS available in China because we feel it is important to bring our vision of beauty and artistry to fans in the region. NARS does not test on animals or ask others to do so on our behalf, except where required by law. NARS is committed and actively working to advance alternative testing methods. We are proud to support the Institute for In Vitro Sciences (IIVS), a globally recognized organization at the forefront of advancing non-animal methods in China and around the world. NARS is hopeful that together, we can work toward a cruelty-free world. For more on the good work IIVS is doing, see:

A post shared by @narsissist on Jun 27, 2017 at 8:18am PDT


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